Last updated: 6 August 2026
1.Introduction
1.1This Privacy Policy explains how RTS Black collects, uses and protects personal data when you use the RTS Black website, RTS Black app or mobile app, make a booking, create an account, travel with us or contact us.
1.2We aim to keep this policy clear, accessible and proportionate to the services we provide.
2.Who We Are
2.1RTS Black provides private hire chauffeur services through our website, mobile app and customer support channels.
2.2For privacy questions, contact us using the details in Section 13.
3.Information We Collect
3.1We may collect and use the following types of personal data:
- Identity data, such as name, title and account profile details.
- Contact data, such as email address, phone number and business contact details.
- Account data, such as login method, email verification status, phone number status, customer type and profile preferences.
- Booking data, such as pickup address, drop-off address, journey date, journey time, journey type, passenger count, vehicle class, booking reference, notes for chauffeur, additional stops and booking status.
- Flight and airport data where relevant, such as flight number, tail number, airport, terminal, flight expected arrival time, updated flight time, buffer time and chauffeur pickup time.
- Location and route data, such as addresses, place details, route distance, estimated journey duration and coordinates where needed for booking, route calculation or driver assignment.
- Payment and invoice data, such as payment status, final amount, Stripe checkout/payment references, invoice records and invoice PDFs.
- Driver assignment data, such as assigned chauffeur name, phone number, vehicle make/model and journey status.
- Communication data, such as emails, SMS, app notifications, phone calls, WhatsApp messages, support messages, feedback and complaints.
- Technical and usage data, such as IP address, browser type, device information, pages visited, security logs and cookie preferences.
- Business account data, such as company name, contact name, billing details, saved people/passengers and booking records linked to the business.
3.2We do not store full card numbers or card security codes.
4.How We Use Your Information
4.1We use personal data to:
- create and manage customer and business accounts;
- verify email addresses and, where active, phone numbers;
- receive, confirm, amend, cancel and manage bookings;
- calculate fares, routes, distance and estimated journey duration;
- handle airport pickups, flight expected arrival times and buffer times;
- assign chauffeurs and manage journey status;
- process payments through Stripe and manage payment status;
- provide invoices and booking records;
- contact you about bookings, changes, cancellations, no-shows, invoices, customer support and service updates;
- send marketing only where permitted by law and your preferences;
- improve the website, app, booking experience and customer service;
- prevent fraud, misuse, security issues and unlawful activity;
- keep business, accounting, tax, insurance and legal records;
- comply with legal obligations and respond to lawful requests from authorities.
4.2Depending on the circumstances, we rely on contract, legal obligation, legitimate interests, consent or vital interests as the lawful basis for processing.
5.Booking and Passenger Information
5.1If you book for another passenger, you must have a valid reason to provide their details.
5.2We use passenger details to manage the booking, contact the passenger where needed and provide the journey.
5.3Passenger phone numbers are used for contact purposes and are not treated as account-holder phone verification.
6.Payments
6.1Payments are processed by Stripe.
6.2RTS Black receives payment status, payment references and related transaction information needed to confirm bookings, manage invoices, handle refunds or additional charges, and keep business records.
6.3RTS Black does not store full card details or card security codes.
7.Drivers and Journey Management
7.1We may share relevant booking details with chauffeurs and operational staff where needed to provide a journey.
7.2This may include passenger name, pickup and drop-off addresses, flight details, contact phone number, booking notes, vehicle class and journey status.
8.Communications
8.1We may contact you by email, SMS, phone, WhatsApp, app notification or other reasonable channels for booking confirmations, journey updates, payment/invoice messages, customer support, account security and service-related messages.
8.2Marketing messages will only be sent where permitted by law and your preferences. You can opt out of marketing at any time.
9.Cookies and Analytics
9.1RTS Black uses essential cookies for account, booking, payment security and remembering cookie choices.
9.2Optional analytics and marketing cookies are only used with your consent where required.
9.3You can accept all cookies, reject non-essential cookies or manage preferences through the cookie banner and the Cookie preferences link in the footer.
9.4See the Cookie Policy for more information.
10.Sharing Your Information
10.1We may share personal data with:
- chauffeurs and operational staff where needed to provide a journey;
- business account holders where a journey is booked through a business account;
- Firebase/Auth and Firestore for login, account security, booking records and database functions;
- Stripe for secure payment processing;
- Google Maps and Google Places for address search, airport/location selection, route calculation, distance and estimated journey duration;
- Twilio for phone verification or SMS-related messages where enabled;
- email, SMS, phone, WhatsApp or app notification providers where needed for account, booking, support or service communications;
- hosting, analytics, security, professional and business service providers;
- regulators, law enforcement, courts or authorities where required or permitted by law.
10.2We do not sell customer personal data.
11.How Long We Keep Information
11.1We keep personal data only for as long as needed for the purposes described in this policy, including providing services, resolving disputes, keeping business records, meeting tax/accounting/legal obligations, preventing fraud and handling complaints.
11.2When information is no longer needed, we delete it or anonymise it where reasonably possible.
12.Your Rights
12.1Subject to applicable law, you may have rights to:
- access your personal data;
- correct inaccurate data;
- request deletion of your data;
- restrict or object to certain processing;
- request a copy of data you provided in a portable format;
- withdraw consent where processing is based on consent;
- complain to the UK Information Commissioner's Office.
12.2To exercise your rights, contact us using the details in Section 13. We may need to verify your identity before responding.
13.Contact Us
Email: bookings@rtsblack.com
Phone: +44 20 8058 3313
Website: rtsblack.com
WhatsApp: +44 7487 893212
14.Changes to This Policy
14.1We may update this Privacy Policy from time to time. The latest version will be published on rtsblack.com.